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Testing

peixaria_centenaria

Oh yes. We had the feeling since the first day…and the project just validated a few assumptions. Last year, together with Filipe and Joana, we opened a fish shop in the center of Lisbon. Our studied company is “almost” a partner of this project since they are our main seller and we are becoming after 6 months one of their biggest clients. Family business…totally innovative! Check www.peixariacentenaria.pt

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After spending the monday developing tools our Tuesday was simply crazy…Visiting “Mercado da Ribeira” for the second time in a week. Meeting in the morning and visit to the fish shop. Visiting the “amadora market”. Meeting in Lisbon to evaluate a possible cooperation with another company. Weekly meeting with Sodomar team…redefining new tools…Ufff…

This picture is similar to another one we posted about a week ago…but it’s not the same. To be more precise this was the 3rd order. It’s the 3rd time we distribute fish to new clients in less than a week. This test for a new distribution channel is working. In a week we will prototype another idea in a market. We will explore new ways of selling fish directly to the public and we are going to apply some of the crazy ideas generated in the “facebook brainstorm session” we did a few days ago.

We went back in time in this blog to see when had we started to test out 1st prototype. It was 10/11 days ago. And guess what? It still needs some refinements – we need to make sure that everything will work beautifully and we will change some procedures in the next few days – but it is working . The good news is that, after 10 days we have 5 new clients and…we are selling FISH my friends. We are selling fish.

Next week we have to hope for more.